Monday, July 11, 2005

S'Leven for Ju'Leven

As far as I can tell, the Mother of All Convenience Stores is missing a golden opportunity. Don't you think 7-Eleven should make 7/11 (July 11th here in the States, November 7th most everywhere else) National 7-Eleven Day? If anyone in their Marketing department wants to take this idea and run with it, I'm thinking a little cut for Ol' Captnkurt would be in order. Somewhere between 7-11% sounds about right...

I always assumed (silly me) that the US had the most 7-Elevens, but was I ever wrong. Japan has us out-S'Leven'ed almost two-to-one!
711japan

Useless Trivia: The company started in 1927 and the stores were originally operating under the name "Speedee-Mart". Since the hours of operation were from 7am to 11pm, in 1947 the name was officially changed to you-know-what. Of course, now most of the stores are open round-the-clock, which makes me wonder if they have ever considered changing the name to 24-Seven?

I found this intriguing 7-Eleven homepage for Thailand. If your speakers/headphones are on, you'll hear a soothing yet-kinda-catchy jingle sung, I presume, in Thai. The animated banner features the adventures of their mascot, an enormous-headed winking little guy who travels all across the city stopping in various 7-Elevens. Luckily for him, the stores in this city seem to be spaced only about 50 feet apart so his raging addiction to score a Super Big Gulp or a Turbo Dog will never be long denied.
711guy

And what's this? Apparently our little large-pated friend is thankful for 7-Elevens so that he can feed his other habit. I have a feeling the little balloon would be translated to "I can even buy the latest porn!"
i_bought_pr0n

1 comment:

Anonymous said...

good topic in a good date:)